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April 15, 2025

The Smartest Companies Are Doing This to Stay Resilient—Are You?

By Elizabeth A. Vazquez, CEO & Co-Founder of WEConnect International

Let’s talk about the moment we’re in.

Supply chains are under pressure like never before. Economic uncertainty, regulatory changes, and geopolitical shifts mean companies must rethink how they source products and services and how they build resilience. And here’s the best-kept secret: the companies winning in this environment are the ones tapping into innovative, agile, high-performing suppliers—like women-owned businesses.

At WEConnect International, we hear from women-owned businesses worldwide who are ready to compete, but wonder if large buyers really care about finding the best new suppliers. Meanwhile, procurement leaders are working hard to manage risk, protect their brands, and navigate evolving compliance requirements.

But here’s what we know for sure: the fundamentals haven’t changed.

  • Large and small businesses need each other.
  • Women-owned businesses deliver value, innovation, and agility—when given the opportunity.
  • The smartest corporations stay focused on long-term success—which means maximizing their options and staying ahead of customer needs.

Let’s be clear: sourcing strategies that leverage a wide range of high-performing suppliers aren’t about optics—they’re about profitability.

  • They reduce risk.
  • They increase flexibility.
  • They make business better.

Now, more than ever, companies need to focus on what works. These 10 powerful truths about supply chain resilience are illustrated through real trends and stories from across the WEConnect International network—showing what’s possible when smart sourcing meets bold action.

1. Resilient supply chains are both global and local.

Companies with a global sourcing strategy that also invest in local suppliers recover faster from market disruptions. WEConnect International connects corporations and governments to agile, women-owned suppliers in 135+ markets—providing local, regional, and global solutions.

2. Leveraging purchasing power for impact is smart business.

Most buyers don’t know where to find competitive women-owned suppliers—but when they do, the impact extends far beyond cost savings. Women-owned businesses compete on total value and when they win, they reinvest in their communities and buy from other suppliers, creating a ripple effect of economic opportunity and resilience.

3. Profitability is the bottom line—strategic sourcing supports it.

The most successful companies reflect their customer base and broaden their supplier pipeline—leading to stronger financial performance. Women make or influence 80% of consumer purchasing decisions. If your suppliers don’t reflect your market, you’re leaving money on the table.

4. Sourcing from underutilized suppliers boosts competition.

Expanding the supplier pool leads to better value, more innovation, and stronger performance. Including women-owned businesses in sourcing strategies fosters new ideas, competitive pricing from new and existing suppliers, and a stronger, more adaptable supplier network.

5. Community reinvestment builds long-term value.

When women-owned businesses win contracts, they reinvest in education, infrastructure, and job creation—strengthening local economies. And increasingly, governments expect corporations to demonstrate local content or national content sourcing from their small businesses. When corporations reinvest in the communities they serve, they also gain a powerful social license to operate.

6. Women-owned businesses are future-proofing industries.

Sustainability isn’t optional—it’s a cost-saving, risk-reducing business imperative. Women-owned businesses lead in sustainable innovations, helping companies meet their goals and regulatory requirements while also maintaining profitability.

7. Global momentum for strategic sourcing is growing.

Companies in Europe, Asia, Latin America, and Africa are increasingly seeking competitive women-owned businesses. Corporate leaders are recognizing that maximizing supplier options isn’t just the right thing to do—it’s a competitive advantage.

8. Risk management requires supplier agility.

Market disruptions are inevitable. Women-owned businesses build for maximum impact through creativity and agility, helping teams adapt quickly to keep business moving when supply chain disruptions occur.

9. Now is not the time to step back—it’s time to lean in.

The most resilient companies are playing the long game—staying steady, maximizing their supplier options, and investing in partnerships that carry them through uncertainty and into new opportunities.

10. Where do you want to be in 10 years?

The best business leaders don’t just react to change—they prepare for it.

If you want to grow, expand, and lead, what actions will you take today?

What does this look like in practice?

Imagine a company expanding into a new market and needing a reliable supplier fast—someone who understands local dynamics, anticipates local needs, and can deliver under pressure. Through WEConnect International, they connect with women-owned businesses that not only meet their needs, but become long-term strategic partners.

Or think of a woman business owner who wins a major contract through our network. She hires more people, mentors others, and sources from fellow local entrepreneurs—creating a ripple effect of economic opportunity that benefits the entire supply chain.

This work isn’t a trend. It’s not an experiment. It’s a proven strategy for impact at scale.

The smartest companies aren’t waiting—they’re taking action.

Start today. Connect with us now.

 

Elizabeth A. Vazquez

CEO and Co-Founder

WEConnect International