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Global
August 3, 2015

WALMART, WOMEN BIZ TRADE GROUPS MAKE IT EASIER FOR YOU TO SUPPORT WOMEN-OWNED BRANDS

A new logo program will empower those who want to support women-owned businesses at big box stores like Wal-Mart and Sam’s Club.

The Women’s Business Enterprise National Council (WBENC), Sam’s Club, WEConnect International and Walmart have partnered to design a logo to make people aware of the high-quality, unique products that are coming from these women-owned businesses.

To qualify to use the logo, a business must be WBENC and/or WEConnect International certified, which means 51% owned, operated and controlled by a woman or group of women. Customers will begin seeing the logo later this year at Walmart stores, Sam’s Clubs and in other stores around the world.

Read the article on jenebaspeaks.com.