May 15, 2020

WECOPE: LEADING DURING CRISIS – WHAT THE SCIENCE TELLS US!

ONLINE, May 15, 2020 — This two-part series, which is part of the WECope: How to Sustain Your Business During the COVID-19 Crisis series, brought women business owners together to learn about sustaining their businesses during the COVID-19 crisis and to share their experiences. Attendees also explored the science of what happens to humans when under threat and how to lead during times of crisis.

Yvonne Thompson, founder of Change Innovators, led the discussion on examining the scientific findings of the brain’s responses to stress, and how a strong leader can use the information to navigate rapidly changing and stressful conditions.

Dr. David Rock of The Neuroleadership Institute explored the SCARF Model, which uses knowledge about human social experience to help organizations collaborate and work effectively during times of stress.

The webinar was hosted by WEConnect International in Turkey.