#BUY16IN16: “IT’S ALL ABOUT PURPOSE”

(September 8, 2016) Helle Bank Jorgensen, CEO of the Toronto-based and WEConnect International certified women’s business enterprise B.Accountabilty, explains how the the #Buy16in16 campaign is about more than just buying from women-owned companies. It’s about buying from responsible businesses. It’s about walking the talk and voting with your purse.