Country Director, Canada
WEConnect International has been active in Canada since the beginning of 2008 working with strategic partners, government agencies, corporate members and outstanding women business owners across the country.
WEConnect International is proud to be the exclusive global partner of the Women's Business Enterprise National Council (WBENC) in the U.S. WEConnect International leverages this strong long-term partnership to provide opportunities to the organizations WEConnect International partners within all target countries, including Canada. Together, WEConnect International and WBENC are responsible for ensuring universal women's business enterprise certification standards and processes are maintained by our respective affiliates and local partner organizations.
Click here to learn more about Canada's economy, top industries, and top exports.
Congratulations to WEConnect International certified women's business enterprises Localize and Olen Cosmetics -- listed among SheEO's Top 25 Canadian Ventures of 2016!
Alberta-based Localize brings food provenance to your local grocery store through transparent product labelling, sourcing tools for grocers, and verification of sustainability claims across millions of products. Earlier this year, WEConnect International in Canada partner organization AWE featured Localize founder Meghan Dear as part of their online Spotlight series.
Manitoba-based Olen Cosmetics manufactures natural hair and skin care products that keep children and babies safe from chemicals and harmful ingredients. Their products are made "Safe for you, Safe for your children." Founder Majda Ficko was named WBE of the Year at the 2015 Power the Economy Conference and has been featured as a WEConnect International success story. Earlier this year, she launched her new sunscreen.
Still looking for holiday gifts? Here's an opportunity to #Buy16in16, #BuyWomenOwned.
WEConnect International certified women's business enterprise Redwood Classics' Brantford Hoody has made Joanne Sallay's "10 Holiday Gifts For Kids Who Love To Learn" on Huffington Post. Why the Brantford Hoody? Writes Joanne:
"For little hockey lovers, check out a cozy sweatshirt named for the hometown of Wayne Gretzky. Canada's 150th birthday is around the corner, and the made-in-Canada factor is a great message for students. The quality on this piece will make you proud to be a Canadian. There are teachable moments in everything, even in fashion."
(November 30, 3016) Executive Director of WEConnect International in Canada Astrid Pregel was inducted into the WBE Hall of Fame on the evening of November 29 during a ceremony in Dallas. The event was sponsored by WEConnect International corporate member Pepsico and the Rush Group.
The WBE Hall of Fame is a nonprofit organization launched in 2009 to recognize the contributions of women entrepreneurs in their communities, as well as their accomplishments within their industries. Through a network of women’s business development organizations, corporate and government advocates and women-owned enterprises, the WBEHF spotlights best practices and insights as women create businesses that help build a stronger economy.