Caribbean

Page Yaneek FP(June 26, 2017) Country Director for WEConnect International in the Caribbean was recently asked a young entrepreneur in her 20s how she can combat age discrimination when pitching her business. Yaneek's first bit of advice:

"The first thing you need to do is change your mindset and start thinking like your potential customers. You seem to be personalising the concerns about your youth and taking on the persona of helpless victim. Step back and look at all angles of the situation.

Page Yaneek FP(June 13, 2017) In her recent business column in The Gleaner, Country Director for WEConnect International in the Caribbean Yaneek Page shares some of business magnate Richard Branson's most important advice imparted at the Young Leaders of the Americas (YLAI) entrepreneurship event in Kingston last week. Writes Yaneek:

"One of the most profound lessons Branson imparted was that the greatness of the Caribbean must not be underestimated as it was the driving force for his own global entrepreneurial fame, birthing the renowned Virgin Atlantic."

Read the article.

Page Yaneek FP(May 15, 2017) In her latest business column in The Gleaner, Country Director for WEConnect International in the Caribbean Yaneek Page offers advice on making a business a household name. Yaneek writes:

"Best practice in business is to set goals that are SMART an acronym that means Specific, Measurable, Attainable, Relevant to your business vision and Time-bound. Here are two examples of what a SMART short-term goal might look like for a new business like yours:  

Andrea Lizarzaburu

Regional Director, Latin America and the Caribbean

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