From WEConnect International Corporate Member Intel's IT Peer Network:
Recent advances in technology have dramatically impacted the way we work, even going as far as challenging the traditional hierarchical structures of business. Decentralized service providers and the ability to work remotely have revolutionized the modern business ecosystem. Technology influences everything from the supply chain to employee expectations of what a “workplace” really is. For small business owners, accessing and leveraging powerful new tech is easier and more affordable than ever.
Want people to buy more of your products? It helps if you have a woman in charge—and if you let everyone know it. In a study Walmart conducted of its customers, the retail giant found that shoppers are more likely to buy a product if they know it comes from a woman-owned business. With Walmart's new "Women-Owned" logo, emphasizing the point is now a whole lot easier.
Created in collaboration with graphics agency Rouge24, the logo can be used by any company that is at least 51% owned by a woman. They just have to go through an independent review process conducted the Women’s Business Enterprise National Council and WEConnect International.
WEConnect International corporate member Marriott International has once again be named one of the Women’s Business Enterprise National Council (WBENC) Top Corporations for Women’s Business Enterprises. The annual list recognizes companies with an excellent track record for providing opportunities for women-owned businesses to compete for and secure corporate contracts.